Tag Archive | "dry cleaning business"

Article In Cleaner & Launderer October 2010

Wednesday, November 10, 2010

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Download PDF of article here.

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Dry Cleaners: How To Get A Google Places Reviews

Wednesday, October 13, 2010

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Take a look at all these reviews I got on Google Places: See some more reviews. Click below: http://maps.google.com/maps/place?hl=en&pws=0&prmd=ivm&um=1&ie=UTF-8&q=dry+cleaners&fb=1&hq=dry+cleaners&hnear=Pittsford,+NY+14534&cid=5977273516269785201&ei=LgG0TO3HEMWKswaDlt20CA&sa=X&oi=local_result&ct=result&resnum=4&ved=0CC4QnQIwAw You can do this too! I sent an email to all my customers (hopefully you’re gathering their emails) asking them to post a review on Google Places. I told them I would give them a $5 […]

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Dry Cleaner Creative Financing

Sunday, September 26, 2010

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One of my member’s, Kris Anderson of Greener Dry Cleaner in Sydney, Australia, sent me a story of how he purchased a dry cleaner with NO money down and how he made $115,000 within a year. Owning your own dry cleaner is the only way to go. Mostly for the simple reason you get to […]

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Dry Cleaners: Google Places Update

Saturday, September 25, 2010

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Google Places, formally known as Google Local and formally known before that as Google Maps. Google has changed this services’ name 3 times in the last couple of years. Google Places is the most effective Internet advertising medium you can use and it’s FREE!  You can pay for parts of it, but essentially it’s free. […]

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Dry Cleaner: Do You Play The “Blame Game”?

Friday, September 17, 2010

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Do you know what the “blame game” is? It’s blaming circumstances, others, the weather, the economic climate, the market, your prospects and anything else you can think of for your misfortune. The ONLY thing to blame for your misfortune is YOU!! Get over it. You are to blame for all the misfortune… and also the […]

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Dry Cleaners: Do You Use Direct Response Marketing?

Thursday, September 16, 2010

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What is direct response marketing?  It’s not an ad without a way to contact you.  Those ads are called institutional ads and they are for large companies like Coca Cola and American Express.  You want your ad to move someone to call a phone number, fill out a form on your website or mail something […]

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Bootstrapping: The Dry Cleaner Way

Friday, September 3, 2010

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The Art of Bootstrapping – Guy Kawasaki I was going to write this, but Guy is saying most of what I’d like to say. Us dry cleaners are in a tough time now with the economy (I’m not), so you’ve got to conserve cash and bootstrapping is how it’s done.  Here is Guy’s bootstrapping article… […]

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Dry Cleaners: Creative Mailings

Wednesday, August 25, 2010

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Watch this video and you’ll get some great ideas for creative and effective mailings to get route customers for your dry cleaning business:

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Dry Cleaner Couponing – Good or Bad?

Wednesday, August 25, 2010

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Watch this video and decide for yourself.

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Get Your Dry Cleaning Route Customers Involved Through Your Blog

Sunday, August 22, 2010

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How are you engaging your customers? I use my blog as one of my tools. You can’t believe the comments I get from putting recipes on my blog. It doesn’t have to be recipes. What do you enjoy doing? Get a Flip-It Video Camera or use your smart phone like I did in this video. […]

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