Tag Archive | "dry cleaner routes"

What Do You Want To Accomplish In 2014 With Your Residential Delivery Route?

Tuesday, December 17, 2013

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Maybe you just want to start a delivery route? Or maybe you want to expand your not-so-good current route? Or maybe you really want to “kick it up” on your already successful route with tons of more route customers? Whatever you want to do, I’ll give you some great ideas in this article. First of […]

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How A Marketing Calendar Can Make You Money In Your Dry Cleaning Business.

Friday, November 15, 2013

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What if you knew exactly what promotions you were doing month in and month out? And you even knew that your emails, newsletter, flyers (attached to outgoing dry cleaning), blog posts, texts, newsletter stuffers and reminder voice calls were all synced with the same consistent message? What do most dry cleaners do? Most of us […]

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If You Were Competing With Yourself, What Would You Do?

Thursday, November 7, 2013

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What things would you change? How would you change them? And how fast would you put those ideas into action? It’s a very good question, “If you were competing with yourself, what would you do?”—isn’t it? This is how the best dry cleaners get better. It’s how they stay leap years ahead of their competition. […]

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How To Get Consistent Referrals With A Referral Rewards Program.

Saturday, October 26, 2013

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You can’t just hope you’re going to get referrals. You’ve got to put together a plan and to orchestrate them. You’ve got to have a Referral Rewards Program in place. Referred customers are better customers than those that come in through an advertisement. They are referred by an existing customer that is very happy with […]

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If You Don’t Jump On The Technology Train, You’re Dry Cleaning Business Is Going To Be Left In The Dust!

Sunday, August 18, 2013

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So what can you do to get up to speed in this new, bright, business world of technology? The first thing that you must do is embrace it. Don’t scoff at it. Don’t curse it. Don’t blame it. Just convince yourself of this exciting new era of technology and jump on the bandwagon and start […]

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The Worst Mistake Is To NOT Make Any!

Friday, November 2, 2012

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If you are always afraid and play it safe, you won’t get anywhere in life and in business. As dry cleaners, we are business owners. As a business owner, it is our job to try out new things in our businesses. Most of the new things we try, just plain out don’t work. It’s depressing. […]

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“Never Stop Learning.” – Anonymous

Friday, May 4, 2012

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This is your Friday QuoteLesson Most college graduates think that once they’re done with college, they’re done learning. Not the case as you and I both know. It’s where the learning is just really beginning. Try to remember what you learned up until graduation from college (I didn’t graduate, so I have to remember up […]

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Filling In Your Route With Customers

Friday, April 27, 2012

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What shape is your route in? Do you have 5% of the available households? Or better yet (and really good) 10%? Or do you have a “Micky Mouse” route? A route that two in this track of 1000 houses and one way over 2 miles down the street? If you’ve got one of these, it’s […]

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Groupon: Yes or No For Dry Cleaners

Monday, February 20, 2012

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 Is Groupon a smart way to advertise your dry cleaning pick-up and delivery business? I have the benefit of my membership trying Groupon and giving me their feedback. Some were good, most were not. BUT, I will outline the perfect situation to give Groupon a try under YOUR strict guidelines. First of all, if you’re […]

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“The Riskiest Thing Is To Take No Risks!”

Saturday, February 11, 2012

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This is the Friday QuoteLesson. If you’d like a quote delivered every day and on Friday one of these QuoteLessons, go to FamousLifeQuotes.org and get signed up. This is my pet project. I’ve seen this authored by many in one form or another, so I don’t have an author. The Facebook guy has this plastered […]

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