Tag Archive | "dry cleaner franchise"

Are You Doing All That You Can For Your Dry Cleaning Business?

Friday, February 4, 2011

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You might think you are, but you’re probably not. “Don’t tell me Greg that I’m not.” You’re probably keeping very busy, but busy on the wrong things. Are you working “in” your dry cleaning business, or “on” your dry cleaning business. Working in your business are tasks like, pressing, driving the van, counter work, fixing […]

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The Magic Numbers are 3/45 In Keeping Dry Cleaning Customers

Monday, January 31, 2011

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If you’ve got a storefront, it’s easy to get a first time customer, but how easy to have that same customer coming back 3 times in the next 45 days? It’s not that easy! Have you figured out what percentage of your new customers return a second and third time? Having this basic information can […]

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Dry Cleaners: Simple Ideas For Your Website

Friday, December 31, 2010

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Watch this video of a Google engineer as he explains some simple things you can do with your website. Happy New Year!!

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Your Personal Credo

Thursday, December 23, 2010

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What is your personal credo? What do you stand for? What set of rules do you live by? Here is 15 of a 100 of my “Personal Credo” statements: I agree to the following CREDO for my beliefs: 1)     I never make excuses. It’s my fault, good or bad. 2)     I constantly strive to increase […]

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Is Your Head Screwed On Straight? Mine Wasn’t! What Can You Do If It’s Not?

Thursday, December 16, 2010

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It’s not easy being a dry cleaning business owner today. The economy sucks. Your employee’s are wieners’ and complain all the time. Your customers aren’t always happy. And with all of this, you are expected to put on a smiling face for all—all of the time. First of all, congratulations on being a business owner. […]

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Does Your Dry Cleaning Business Have A USP?

Thursday, December 16, 2010

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Your Unique Selling Point is a precise statement of why your business is special.  You’ve got to come up with a concise statement that describes how your dry cleaning business is unique.  It should answer the question of why I (being the consumer) should do business with you and not one of your competitors. I’d […]

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Article In Cleaner & Launderer October 2010

Wednesday, November 10, 2010

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Download PDF of article here.

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Dry Cleaner: Your Smile Can Make You Money!

Monday, October 25, 2010

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SMILE FOR THE CAMERA Why your picture could make a difference! Do you hate having your picture taken? Are you never satisfied with your smile? That shouldn’t stop you from putting your grinning face on your marketing materials. And your employees shining smiles will work wonders, too. Why? Generally, people like dealing with other people, […]

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A Simple Route Customer Generating Idea You Might Be Overlooking—Your Business Card!

Monday, October 18, 2010

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A Simple Route Customer Generating Idea You Might Be Overlooking—Your Business Card! Today I’d like to share an often-overlooked dry cleaner marketing idea that can bring in route customers if you model your next business card after these ideas. Most dry cleaners (and most businesses) don’t take advantage of the power of their business card. […]

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Dry Cleaners: How To Get A Google Places Reviews

Wednesday, October 13, 2010

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Take a look at all these reviews I got on Google Places: See some more reviews. Click below: http://maps.google.com/maps/place?hl=en&pws=0&prmd=ivm&um=1&ie=UTF-8&q=dry+cleaners&fb=1&hq=dry+cleaners&hnear=Pittsford,+NY+14534&cid=5977273516269785201&ei=LgG0TO3HEMWKswaDlt20CA&sa=X&oi=local_result&ct=result&resnum=4&ved=0CC4QnQIwAw You can do this too! I sent an email to all my customers (hopefully you’re gathering their emails) asking them to post a review on Google Places. I told them I would give them a $5 […]

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