“Never Stop Learning.” – Anonymous

Fri, May 4, 2012


This is your Friday QuoteLesson

Most college graduates think that once they’re done with college, they’re done learning. Not the case as you and I both know. It’s where the learning is just really beginning.

Try to remember what you learned up until graduation from college (I didn’t graduate, so I have to remember up to the third and half year)? I can’t think of anything. Can you? My point is that you and I didn’t learn too much before we started our first job or business. We were basically stupid!

So what have you learned since then? Alot with lots more to go I suspect. That’s how I feel about this learning thing. I know that I must learn new things everyday to grow as a person and as a business owner. You and I are on a constant path of learning. I hope most business owners other than us are too.

Now here’s the key: When you learn something and it doesn’t work or it went wrong, that you don’t repeat it again. I’ve made the mistake trying a failure again just to make sure. I was never disappointed. It always failed again.

But what is failure? It’s only the chance to try again more intelligently. Every so called failure leads us closer to success. Fortunately in the dry cleaning marketing arena, I’ve made most of those mistakes for you. I’m sure you’ve made your share too.

I actually don’t mind failure, because I just figured out another way that this thing doesn’t work. I can check it off my list. When I started testing the bag drop sales letter, I had no idea it was going to take me 18 months and 17 different versions of the sales letter to get it to work. But each time I was getting closer and closer to my goal.

Remember this: You are on a constant learning journey. Embrace learning and wake up everyday to a new and wonderful day of enlightenment. Now go learn something you didn’t know yesterday!

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One Response to ““Never Stop Learning.” – Anonymous”

  1. Jim Buchanan Says:

    Hi Greg,
    I agree as I have failed plenty. I enjoy your insights. Also, I had two deductions from my account to you the month of April for the website program. I was expecting one. Can you tell me why 2? I haven’t been able to get the program going but need to start. I sent in the questions but it stopped there. I already have a website. Do I need to purchase another one for your program. I got the idea that I did.

    Jim Buchanan

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